Monthly Mosts: 2015 Research Conferences & Marketing Trends

Monthly Mosts blog post thumbnails

Here are our most-read Research Access articles in January:

  1. 6 Ways Market Researchers Can Use Social Media Analytics by Greg Timpany
  2. Revenue Growth of the Top 50 U.S. Market Research Firms
  3. 2015 Market Research Conferences
  4. The Potential of iBeacon for Mobile Research
  5. The Positive Effect of Negativity: The Coca-Cola Super Bowl Ad by Michalis Micheal
  6. Top 10 Marketing Trends for 2015 by Robert Passikoff
  7. Implicit vs. Explicit Techniques in the Market Research by Aaron Reid
  8. Brand New MR – Marketing for Market Researchers by Lucy Davison
  9. The Selfie & The Rise of Mobile Ethnography
  10. Strengths and Limitations of the Customer Effort Score by Aaron Turner

Jeffrey Henning, PRC, is president of Researchscape International, which provides “Do It For You” custom surveys at Do It Yourself prices. He is a Director at Large on the Marketing Research Association’s Board of Directors. You can follow him on Twitter @jhenning.


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